Updated at: 04-08-2023 - By: John Lau

Are you curious about the value of moonshine in today’s market? Considering a 750ml bottle from Ole Smoky retails for $19.99, it seems there is money to be made.

This article will give you an in-depth look into what affects the cost, price range and profitability aspect of moonshine production and retailing.

Stick around – we’re going deep into this illicit yet intriguing world!

Factors Affecting the Price of Moonshine

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The price of moonshine is influenced by several factors, including the quality, region, and type of moonshine.


The quality of moonshine significantly influences its market value. Top-notch moonshine, like the brews from Ole Smoky, perfect their distillation process to produce a smooth and clean finish with balanced flavors — factors that define high-quality liquor.

A 750mL bottle from this renowned brand carries a price tag of $19.99, testament to its superior quality. Lesser-known brands might sell for less but won’t offer the same guaranteed satisfaction that results from meticulous production methods.

Therefore, while evaluating the worth of moonshine, one must factor in not only the product’s taste and strength but also its method of creation and standard of ingredients used in each batch.


The region where moonshine is produced can have a significant impact on its price. Different areas are known for their unique styles and flavors of moonshine, which can influence how much it is worth.

For example, in the Appalachian region of the United States, where moonshine has deep historical roots, you may find higher-end brands with premium prices. On the other hand, regions where moonshine production is more widespread and less regulated might offer more affordable options.

Regardless of the region, it’s essential to consider factors like quality and reputation when determining the value of moonshine.

Type of Moonshine

There are various types of moonshine available in the market, each with its own unique characteristics and flavors. From traditional corn-based moonshine to fruit-infused variations, there is something for every palate.

The type of moonshine you choose can have an impact on its price, as some flavors may require more expensive ingredients or additional processing.

For example, a jar of flavored moonshine might cost more than plain moonshine due to the added ingredients and labor involved in creating those distinct flavors.

However, it’s important to note that regardless of the type, selling or making your own moonshine is illegal and not recommended due to safety concerns and legal consequences.

Price Range of Moonshine

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Moonshine prices can vary widely, with the average cost falling within a certain range.

Average price range

The average price of moonshine largely depends on the brand, quality, and region, offering a range that typically falls between $20 and $100 per gallon.

For instance, a 750mL bottle of plain moonshine from a popular brand like Ole Smoky is priced at $19.99.

When it comes to flavored moonshine, the prices can sometimes deviate slightly, but a typical jar of moonshine is usually worth around $25. Let’s take a more detailed look at some of the average prices for different types of moonshine in the table below:

Brand/Type Average Price Range
Ole Smoky Plain Moonshine (750mL) $19.99
Flavored Moonshine Jar $25 (discounts often around $5 off)
1 gallon of Moonshine (dependent on quality and brand) $30 – $100

Please note that while these prices may seem tempting, making and selling moonshine is illegal and not worth the potential risks involved. It’s also important to be aware of the health risks associated with consuming homemade moonshine.

Always ensure to buy moonshine from reputable sources to safeguard your health.

Examples of popular moonshine brands and their prices

There are several popular moonshine brands available in the market today, each with its own unique flavor and price. One such brand is Ole Smoky, offering a wide selection of moonshine brews. For instance, a 750mL bottle of plain moonshine from Ole Smoky is priced at $19.99.

They also have flavored options like apple pie and peach, which can add some variety to your moonshine experience. Another well-known brand is Midnight Moon, known for its smooth and potent concoctions.

While the prices may vary depending on the region and type of moonshine, a jar of Midnight Moon’s traditional moonshine typically costs around $25.

So whether you prefer the classic taste or want to try something different, there are plenty of popular brands that offer quality moonshine at various price points.

Making Moonshine: Cost and Profitability

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Making moonshine can be a lucrative venture, with the average cost per gallon of moonshine being $1.22 to make, compared to commercially priced whiskey in the US which averages at $14.84 per gallon.

Cost of ingredients

Making moonshine may seem like a cost-effective way to enjoy your own homemade brew, but the truth is, the cost of ingredients can quickly add up. On average, it costs around $1.22 to make a gallon of moonshine, considering the price of grains and yeast.

However, this doesn’t take into account additional expenses such as equipment and energy costs for distillation. It’s important to note that making moonshine at home is illegal in most places and can pose health risks if not done properly.

So while the idea of making your own moonshine may sound enticing, it’s best to leave it to the professionals or explore legal alternatives for your drinking pleasures.

Potential profits from selling moonshine

Selling moonshine can seem like a tempting way to make some extra cash, but it’s important to note that it is illegal and can have serious consequences. While the potential profits may vary depending on various factors such as quality, demand, and region, it’s crucial to understand the legal ramifications before considering this route.

Additionally, making your own moonshine can be risky for both your health and legal standing. Remember that there are many other ways to earn income legally without putting yourself at risk or breaking the law.


In conclusion, the worth of moonshine can vary depending on factors such as quality, region, and type. The price range for commercially sold moonshine is typically around $20 for a 750mL bottle.

Making your own moonshine may seem like a cost-effective option, but it is illegal and comes with health risks. Remember, selling moonshine is also illegal and not a viable way to make money legally.